Media Advisory

For Immediate Release
September 14, 2016 

Gold In September® Hosts G9 Penny Wars Kick-off Event To Raise Awareness For Childhood Cancer

MILWAUKEE – Gold In September® (G9) will host the first-ever G9 Penny Wars Kick-off Event at Arrowhead High School in Hartland, WI, on Friday, September 16 at 5:30 p.m. Celebrating schools who have committed to leading 2016-2017 G9 Penny Wars in their communities, the event will feature student guest speakers, exclusive G9 Penny Wars gear, as well as a special GOLD OUT football game. More than 3,000 people will attend this youth leadership event to rally the community in raising awareness for childhood cancer. For more information about Gold In September® visit


Who:                           Annie Bartosz – founded Gold In September® in 2012 when she was only 11

                                    Families and friends supporting childhood cancer awareness

                                    Local youth leaders kicking off G9 Penny Wars programs in their communities

                                    Arrowhead and Mukwonago High Schools sporting GOLD for the GOLD OUT game



What:                      Bartosz, a freshman at Arrowhead High school, created Gold In September® after watching her twin brother, Jack, battle cancer for seven years. With Jack’s passing at the age of ten, Bartosz turned her grief into action. She became determined to turn the world gold in September, with gold and September being the nationally recognized color and month for childhood cancer awareness.


The G9 Penny Wars Kick-off Event will acknowledge and inspire youth leaders to make a difference in the fight against childhood cancer through awareness, education, and fundraising. Childhood cancer is an urgent health crisis, even for those surviving. By giving change for change, we can empower youth to take action and make a difference for a cause that directly impacts their population and change the future of childhood cancer.


When:                         Friday, September 16

                                    5:30 pm – Recognition Reception

                                    6:45 pm – Annie Bartosz kicks off the GOLD OUT Game

                                    7:00 pm – GOLD OUT Game-time


Where:                        Arrowhead High School

                                    800 North Avenue, Hartland


Why:                          Awareness and funds raised will be used in full to support the mission of Gold In September. Utilizing a noble model of inspiring the world to GROW GOLD, G9’s mission is to increase funding for childhood cancer research and initiatives by growing awareness that inspires action to help every child, everywhere until cures for childhood cancer are found. G9 directly funds Early Phase Trials, bringing the most advanced and promising treatments to kids faster.




Photos and interviews with Annie Bartosz, Gold in September® Founder

Photos and interview with Sarah Bartosz, Gold In September® President

Photos of students in GOLD, supporting the cause